Maximizing Value: Why Longer-Term Plans Make Financial Sense

When you purchase services online, most companies encourage longer commitments primarily to boost their profits. They often lock you into multi-year contracts with non-refundable payments after brief trial periods.

At Doory, we take a different approach. Our pricing philosophy emphasizes transparency—you won’t find misleading introductory rates followed by dramatic price increases. In fact, our monthly pricing closely mirrors our annual rates, with only a slight difference to account for additional payment processing costs.

If month-to-month billing better suits your financial situation, we fully support that choice. However, for those considering longer terms, here are several compelling benefits:

1. Optimal Pricing

Longer commitments provide our most competitive rates. Purchasing a 12-month hosting plan guarantees you receive our best available pricing throughout that period.

2. Flexible Commitments

Unlike many providers, signing up for an extended term doesn’t mean you’re trapped. If your needs change—perhaps your website project evolves differently than anticipated—we understand. We’ll refund the unused portion of your plan on a prorated basis.

3. Price Protection

Service costs occasionally increase due to market conditions. By securing a longer term, you lock in current rates for the duration. Month-to-month customers, however, remain subject to pricing adjustments on subsequent invoices.

This principle applies equally to domain registration. Domain prices tend to rise over time as ICANN (the organization governing domain names) adjusts their fees. Registering a .com domain for ten years secures today’s pricing for the entire decade. Just note that domain registrations typically cannot be refunded after the initial three days.

4. Administrative Simplicity

Longer terms eliminate concerns about credit card expirations or payment failures. Your service remains securely funded, reducing the risk of accidental service interruptions or domain name loss due to billing issues.

5. Potential SEO Considerations

There’s ongoing discussion in the Search Engine Optimization community about whether extended domain registrations might positively impact search rankings. While Google’s official position downplays this factor, some industry experts suggest longer registrations could serve as a trust signal, albeit a minor one compared to content quality and backlinks.

Our Promise

At Doory, we want you to choose what works best for your situation. We never penalize customers who need to cancel early—you’ll always receive a prorated refund for unused service time. And if budget constraints favor month-to-month payments, our minimal price difference makes that a perfectly viable option.